Department: 
Marketing

Marketing Assistant

The Marketing Assistant will assist in the creation, production, and revision of sales and marketing related collateral (physical, digital, and social). The Marketing Assistant should have experience in social media marketing and email marketing, with responsibilities to include content development, scheduling, deployment, and reporting.

Reports To:  

Sales & Marketing Manager

FLSA Status: 

Exempt

Position Summary: The Marketing Assistant will assist in the creation, production, and revision of sales and marketing related collateral (physical, digital, and social). The Marketing Assistant should have experience in social media marketing and email marketing, with responsibilities to include content development, scheduling, deployment, and reporting. Experience in, or knowledge of, payment processing, merchant services, and/or financial technology preferred. In order to build brand awareness and position Payscout as a "Thought Leader" in the payments industry, the Marketing Assistant will deploy best practices in internal/external communications, public relations, and promotional messaging tactics, each aligned with Payscout's core vision, mission, cultural attributes and belief standards.

Essential Duties and Responsibilities include the following.  Other duties may be assigned.

  • Assists with information gathering and content development for Payscout's public-facing marketing collateral, to include physical, digital, social media, blog posts, case studies, white papers, and technical documents.
  • Works collaboratively with colleagues and management to facilitate, guide, and define Payscout's corporate messaging, brand, and sales strategies to ensure it continually aligns with the Payscout vision, mission, cultural attributes, and belief statements.
  • Assists in the development and implementation of social media tactics to highlight Payscout products, solutions, and platforms. Will play a key role in defining social media strategy, content development, scheduling, deployment, and reporting.
  • Assists in the development and implementation of successful communication (email) strategies and campaigns for promoting internal and co-branded products/services.
  • Assists in the development and implementation of strategic plans for enhancing Payscout's online presence (SEO, website maintenance, blog posts, etc.).

To perform the job successfully, an individual should demonstrate the following competencies: 

Analytical - Synthesizes complex or diverse information; collects and researches data; uses intuition and experience to complement data; designs workflows and procedures. 

Project Management – Develops project plans; coordinates projects; communicates changes and progress; completes projects on time and budget; manages project team activities. 

Written Communication –Writes clearly and informatively; edits work for spelling and grammar; varies writing style to meet needs; presents numerical data effectively; able to read and interpret written information. 

Strategic Thinking –Develops strategies to achieve organizational goals; understands organization’s strengths and weaknesses; analyzes market and competition; identifies external threats and opportunities; adapts strategy to changing conditions. 

Adaptability –Adapts to changes in the work environment; manages competing demands; changes approach or method to best fit the situation; able to deal with frequent change, delays or unexpected events; upholds organizational values. 

Innovation –Displays original thinking and creativity; meets challenges with resourcefulness; generates suggestions for improving work; develops innovative approaches and ideas; presents ideas and information in a manner that gets others’ attention. 

Qualifications:  To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

Education/Experience: Bachelor's degree (B. A.) from four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience.

Language Ability:

  • Ability to read, analyze, and interpret the most complex documents.
  • Ability to respond effectively to the most sensitive inquiries or complaints.
  • Ability to write speeches and articles using original or innovative techniques or style.
  • Ability to make effective and persuasive speeches and presentations on controversial or complex topics to top management, public groups, and/or boards of directors.

Math Ability:

  • Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.
  • Ability to apply concepts of basic algebra and geometry.

Reasoning Ability:

  • Ability to define problems, collect data, establish facts, and draw valid conclusions.
  • Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.

Computer Skills: To perform this job successfully, an individual should have knowledge of Word Processing, Spreadsheets (Excel), Internet Software (WebFlow), Email (Constant Contact), Design Software (Photoshop, Illustrator), PowerPoint and Adobe Acrobat.

 Certifications or Licenses: None.

 Supervisory Responsibilities: This position does not have any supervisory responsibilities.

 *Candidates MUST include an attached resume/CV to be considered.

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